#DevExPhilly Speaker & Program Details
Steve McClatchy is a keynote speaker, workshop leader and author of the New York Times Bestseller Decide: Work Smarter, Reduce Your Stress & Lead by Example. Steve has spoken before thousands of audiences on the topics of leadership, performance, personal growth, and work/life engagement. His client list includes the NFL, Google, Pfizer, Microsoft, Disney, NBC Universal, Accenture, John Deere, Under Armour, Wells Fargo, and Campbell’s Soup. He is a frequent guest lecturer at Harvard and Wharton. He has appeared on ABC, CBS, Fox News, NBC’s Today Show and has been quoted in The Wall Street Journal, Fast Company, Entrepreneur and Investor’s Business Daily.
Steve’s passion is for continual improvement and believes that when we stop learning, gaining experience and achieving goals we stop living. Steve is best known for his passion, sense of humor and energetic personality. You will be captivated, motivated and truly inspired by his unique and practical approach to effectiveness and success.
Thursday, August 1 | 9:00 AM – 12:00 PM
Trust is often viewed as a “nice to” instead of a “must have” business competency. Understanding how trust affects morale, creativity, innovation, engagement, productivity, speed, quality, top talent retention, and the bottom line is about understanding the real impact of trust.
Most people approach relationships with the mindset “if you’ll be nice to me, I’ll be nice to you.” The problem with this approach is that someone has to go first. Someone has to be nice first, trust first, care first, understand first, and make the effort first. The way each individual on a team takes risks and builds trust will drive the overall effectiveness of the team. In this module, participants will learn which actions, behaviors, and decisions build trust and maintain trust, and which ones destroy trust.
After Completing this Module Participants Will Be Able To:
- Take specific actions that build trust in a relationship.
- Take the risk needed to build a high trust relationship.
- Build trust in their most difficult relationships.
- Make decisions considering how trust impacts the bottom line of the organization.
Thursday, August 1 | 1:00 PM – 4:00 PM
Correcting misalignments means change. Any team committed to improvement must also be committed to change. The problem is that change is not always welcome. There is a natural human resistance to change that we all face. Whether changing systems, structure, workflow or a personal habit, change means discomfort. Resistance to change is natural and can be expected but if addressed correctly can be eliminated quickly. People have four basic questions when they are faced with change. If these questions are answered, then the change will become the new way you do business. If any of these four questions are not answered you can be sure that your change effort will become nothing but a flavor of the month and lots of time and resources will be wasted. In this module, leaders will learn the skills and strategies they will need to launch, implement and sustain lasting change.
After Completing This Module, The Leader Will Be Able To:
- Be prepared and address the most common reactions to change.
- Build a business case for change that will solicit three levels of buy-in.
- Address denial and resistance to change.
- Gain full commitment to the change.
Jamie Turner is an internationally recognized author, speaker, and CEO who speaks at events and conferences around the globe. You've seen Jamie in the Wall Street Journal, Forbes, Inc., Business Insider and on CNN and HLN. He is also listed as a Top 20 Keynote Speaker by Socialnomics (along with Ariana Huffington, Tony Robbins, and Richard Branson). His most recent book is Digital Marketing Growth Hacks which is now available online and in bookstores around the globe.
Grow Your Business with 360̊ Sales & Marketing
Friday, August 2 | 9:00 AM – 11:30 AM
There's a fundamental flaw with many B2B sales and marketing programs. The flaw is that many people are using traditional sales and marketing techniques with prospects who are anything but traditional.
Today's B2B prospect often understands new and emerging technologies better than the people who are connecting with them. The result is that the traditional approaches don't work as well as they used to.
In this fun, engaging, action-oriented speech, internationally recognized author, speaker, and TV personality Jamie Turner shares new ways -- and some traditional ways -- that the business-to-business community can target, nurture, and convert more prospects into customers.
If your business relies on sales and marketing in order to grow revenues, then you won't want to miss this speech by one of the world's leading experts on sales and marketing.
By the end of this session, you'll understand:
- What the greatest challenges are that B2B organizations face when it comes to sales and marketing
- Why traditional approaches to sales and marketing are no longer working
- Which traditional sales and marketing methods are still working ... and which ones aren't
- How new technologies and innovative techniques can be used to improve the results of your campaigns
- How to put everything you learned into a cohesive action plan