What is WF&FSA

What is

WF&FSA

WF&FSA is the one - and only - association solely dedicated to the floral wholesale business and its suppliers.
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What is WF&FSA

Join

WF&FSA

Do you know the benefits you and your company receive from joining WF&FSA?
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What is WF&FSA

Meet the Leadership of

WF&FSA

Meet the team that helps set the strategic course of the association.
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What is WF&FSA

Get Involved with

WF&FSA

Volunteers are the heart of WF&FSA and accomplish great things that move the industry forward.
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Calling All Wholesale Florists!

WF&FSA is pleased to offer special incentives to encourage you to attend the 2018 Floral Distribution Conference (FDC) and experience the exceptional growers, importers, suppliers and partners who exhibit at the Table Tops.

Bring Your Team and Save! *

Is improving your business and industry relationships your top priorities? Then this is a great opportunity to bring your team to network with the best in the industry, cover more ground during table tops, and increase everyone’s knowledge with insightful educational sessions. For a limited time, all WF&FSA wholesaler members can take advantage of a special, buy-one, get one promotion. For every (1) paid registration, you will receive (1) FREE registration for those members who register by July 31, 2018.

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Fdc Promo

What’s New with WF&FSA?

Access the Full Report!

This report presents a detailed but straightforward analysis of financial and operating characteristics of participating WF&FSA firms. Results are presented in tables and graphs designed to provide a comprehensive guide for analyzing profitability. It is organized into the following sections.

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New Member Spotlight

Businesses from all over the world join the association for a wide variety of reasons. WF&FSA offers exceptional educational programs to help drive professional development, keeps members in-tune with the latest industry trends and excellent networking opportunities that allows them to interact with industry peers.

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WF&FSA’s Management Institute

WF&FSA’s Management Institute provides it's attendees with exceptional educational programming where they learn practical skills to help them tackle timely business problems. Attendees also enjoy exceptional networking opportunities and interact with industry peers. In addition to two days of education and networking events, many attendees participate in WF&FSA’s Road Trip, which will take them to the top wholesale, retail, event and production facilities in the Newport Beach marketplace!

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Sales Professional Training Camps

2-1/2 days of practical skills, tools and fundamental disciplines that are essential for sales professionals and a productive sales team. Four dates to choose from in 2018!

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